Mar Rojo (Madrid, 1982) is an independent booker and festival curator, holding a Ph.D. in Media Studies. She has worked for Primavera Sound booking team, contributing to the 2022 and 2023 festival line-ups and tours. With a decade-long tenure as a venue programmer in Madrid venues (El Sol, Moby Dick), she also improved her expertise as an independent music promoter. Her diverse portfolio includes freelance curation for institutional programs, notably Veranos de la Villa (2020-2023). Additionally, she serves as a Board member of Asociacion MIM, a pioneering women’s association championing gender equality in Spain’s music industry.